Digital Problem Solving & Inspiration courtesy of Mads Kristensen

Stowe Boyd has an excellent quote in a post on nature or nurture in social networking, which I think is worth sharing:

…we are who we hang with, for better or worse, and to the degree that we can control where we wind up networked we should try to move toward those that are doing the fun stuff.

I can’t recall the last time I have heard someone phrase so eliquently, why it is that social and social media matter: It’s a matter about getting to where the fun begins and takes off. Personally, I think that if you add a portion of meaning to the fun, you’re there. Social media might just be one of the greatest things that has ever happened in order for us to fulfil our potential and realize our dreams as human beings.

Six Pixels of Separation has an excellent post on the Sixty Second News Cycle, where I think the following quote stands out:

Media empires are going to look very different in the coming months and years as we quickly shift into this Sixty Second News Cycle. It’s no longer about which outlet breaks the new or how fast, it’s going to be about how well they can report on something that everybody has already seen. By the time it takes a news outlet to produce a TV news segment, record some audio for radio or draft up a newspaper article, that news item has not only moved on, but it has already been replaced - countless times - by more and more news. Publishing online is fast and free.

I think this is key to many of the challenges that media companies are experiencing from the internet: There’s no longer a defacto monopoly on distributing news. Media companies need to add something else to the equation in order to stay in business and prosper.

…when you can just tie your investment in marketing directly to the revenue, you’re making? I’m just asking.

One of the really great things about digital advertising is that everything is measurable. That means that if you know, how much you’re making selling one item of whatever it is that you’re selling, you should also know how much marketing cost you can afford tying into making sure that that sale happen, right? [Read more →]

This is just a quick note to let you know that here in 2009, I will be blogging more on new media, business development, trends and tech on my Danish site, Mads-k.com, and in Danish. So be sure to stop by often.

It’s fun to observe how some times not necessarily the best tools or products end up winning the customers over.

We saw it back in the day with the battle between Betamax and VHS, where the latter won despite in many ways being an inferior product to the other. And we’re to some extend seeing the same with microblogging platforms now. [Read more →]

First of all a very Happy New Year to everybody. I hope you made it into 2009 in style and are ready for what I’m sure is going to be a tough but interesting and exciting year.

Let’s kick things off here with the first wrap up of 2009. It’s of course about predictions for the year, new media strategists and Google outsourcing idea generation to you and me. [Read more →]